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AUTOMATION 

Automation and customer journey mapping help you create smarter, more personalised marketing by using your CRM—like HubSpot—to design and automate the paths your customers take, from first interaction to loyal advocacy. It’s about understanding your audience, anticipating their needs, and delivering the right message at the right time, without having to do it all manually.​

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We work with businesses and creators to streamline their marketing with HubSpot’s powerful automation tools. Whether nurturing leads, onboarding new customers, or re-engaging lapsed ones, we help you map out each step of the journey and build automated workflows that feel personal and human.

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Here’s what we can do for you:

  • Map out your ideal customer journeys from awareness to conversion

  • Set up smart automations in HubSpot for emails, lead scoring, tasks, and more

  • Align your marketing, sales, and customer service teams with shared workflows

  • Make sense of your data to improve how and when you communicate

  • Save you time while improving the experience for your audience

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In the spirit of reconciliation, Favourite Child acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples.

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©2023 by FAVOURITE CHILD

Castlemaine, Dja Dja Wurrung

VIC Australia 3450

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