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EMAIL MARKETING

Email marketing is the process of sending targeted messages to your audience's inbox to promote your products or services, share updates, and build relationships.

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We create and manage email campaigns that engage your subscribers and drive action.

 

Our services include:

  • Designing email templates that reflect your brand.

  • Crafting compelling content tailored to your audience segments.

  • Setting up automated email sequences for nurturing leads.

  • Monitoring open rates, click-through rates, and conversions.

  • Ensuring compliance with email marketing regulations.

 

By delivering relevant and timely messages, we help you maintain a strong connection with your audience and encourage repeat business.

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​Email Campaign Set Up

The first step in using email as an effective marketing tool is setting a clear strategy and defining goals. This will then inform you of the kinds of emails you’ll send and the pace at which you’ll send them. Maybe you want to set up a monthly or fortnightly email, tell people about a new blog post or event or keep your customers engaged and nurtured throughout their buying journey? Whatever the need, if you have a customer base, you should be communicating with them via email in some form or another. 

 

Email Design and Copywriting

We can help you craft personalised, relevant, targeted email campaigns to direct traffic to your website, blog, or other online properties, increasing engagement and potentially boosting sales.

 

Email List Building

A consistent list-building strategy ensures you are always growing your database of potential customers. We’ll help you determine what tactics will work best for your business and your customers. Website forms, lead magnets, giveaways and promotions, webinars, and QR codes are just a few ways we can help!


 

Email Automation

Take the stress out of sending emails manually and have the robots do it! Email automation involves using software to send targeted and personalised emails based on your customers' triggers or actions. We’ll help you set up email automation campaigns that deliver the right message to the right people at the right time. 

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In the spirit of reconciliation, Favourite Child acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples.

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©2023 by FAVOURITE CHILD

Castlemaine, Dja Dja Wurrung

VIC Australia 3450

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