EMAIL
MARKETING

WHAT IS EMAIL MARKETING?

Email is still considered one of the most effective forms of digital marketing. It allows you to communicate with customers who have previously shown interest in your brand or business and is a cost-effective way to keep them engaged with your brand before, during and after their transactions with you. 

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EMAIL MARKETING SERVICES

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Email Campaign Set Up

The first step in using email as an effective marketing tool is setting a clear strategy and defining goals. This will then inform the kinds of emails you’ll send as well as the pace at which you’ll send them. Maybe you want to set up a monthly or fortnightly email, tell people about a new blog post or event or keep your customers engaged and nurtured throughout their buying journey? Whatever the need, if you have a customer base you should be communicating with them via email in some form or another. 

 

Email Design and Copywriting

We can help you craft personalised, relevant, targeted email campaigns that can direct traffic to your website, blog, or other online properties, increasing engagement and potentially boosting sales.

 

Email List Building

Having a consistent list-building strategy ensures you are always growing your database of potential customers. We’ll help you work out what tactics will work best for your business and your customers. Website forms, lead magnets, giveaways and promotions, webinars and QR codes are just a few ways we can help!

 

Email Automation

Take the stress out of sending emails manually and have the robots do it! Email automation involves using software to send targeted and personalised emails based on triggers or actions that your customers take. We’ll help you set up email automation campaigns that deliver the right message to the right people at the right time. 

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