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ADVERTISING & LEAD GENERATION

WHAT IS DIGITAL ADVERTISING?

Digital Advertising sometimes referred to as pay-per-click or display advertising is paid placement of your message either on social media platforms or via search engines. Surprisingly, you don't need a huge budget to give your business or brand a little boost.  

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DIGITAL ADVERTISING SERVICES​

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Search Engine Marketing (SEM)

Search Engine marketing or SEM involves bidding on specific keywords so that your ads appear at the top of search engine results. We can help with setting up your campaigns, identifying keywords to target and writing ad copy that will convert. 
 

Social Media Advertising

Social media advertising allows businesses to promote content within the social media platform itself. This can be in the form of ‘boosted or promoted’ posts or specifically created content to help drive traffic to a landing page or website. We can help with campaign set-up, ad/content creation ad copy, and insights. 

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WHAT IS LEAD GENERATION?

Lead generation is identifying and capturing potential customers (leads) with the ultimate goal of converting them into customers.

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LEAD GENERATION SERVICES​

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Lead Generation Strategy, Set Up and Management

We can help you set up a lead generation strategy that will effectively collect contact information and nurture your prospective customers with a series of interactions and communications to guide them through the sales funnel.

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In the spirit of reconciliation, Favourite Child acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples.

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©2023 by FAVOURITE CHILD

Castlemaine, Dja Dja Wurrung

VIC Australia 3450

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